Just after you receive your onboarding letter, we start actively working on your account. Our first steps include:
- Complex audit of Advertising Account
- Database connection & software setup
- Campaigns structure audit
- Performance check and optimization of current campaigns
- Basic strategy set-up
- Advanced strategy development based on testing results
Our next steps depend on the results of the Onboarding call, which usually takes place in 2-3 days after the start. After the call, we will set specific target KPI`s and correct the strategy according to them. We will also undertake the keywords and competitor’s research and then start creating campaigns according to the approved strategy. Besides that, we monitor and optimize the performance of the campaign on a daily basis.