Contract without NDA, this case was posted by prior agreement with the Client. Category name was hidden upon Client’s request.

Category: X, US Market, Seller Central Account

GOAL: TO INCREASE PPC SALES, KEEPING THE SAME LEVEL OF PROFITABILITY

AUGUST PPC SALES / PPC PROFIT MONTHLY DYNAMICS

+53% Sales in Comparison with July 2018, +124% in comparison with August 2017

2018 July

2018 August

By Comparison with Last Year: 2017 August (August 2018: +124% to compare with last year )

SEPTEMBER PPC SALES / PPC PROFIT MONTHLY DYNAMICS

+22% Sales in Comparison with August 2018, +303% in comparison with September 2017

+86% for 2 last months GROWTH

2018 September

SALES level: $121 176

ACoS level: 21%

OCTOBER PPC SALES / PPC PROFIT MONTHLY DYNAMICS

+12.7% Sales in Comparison with September 2018, +313% in comparison with October 2017

+125% for 3 last months GROWTH

2018 October

SALES level: $142 083

ACoS level: 23.6%

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